Oh Snap! Backstage glimpse at our PrideMark photoshoot.

 In Agency

Pineapples, coconuts, watermelons, flower crowns, racks of clothing and shoes…It’s all in a day’s work to get the perfect summer look!

As the sun rose on a scorching Wednesday in the middle of October, the PrideMark and Mataora fashion team made their way to the Latitude Luxury Apartments in Black River to photograph the latest PrideMark collection 2016/2017. Sun, beach, and models, everything we needed to get our workday going.

Let the day begin!!!

First things first, we had to get our team in action: photographer, videographer, stylists, make up artist, art directors, and of course, the new ambassadors of PrideMark: our models.

Four amazing models made the cut for PrideMark’s summer campaign who fabulously  encapsulate the multicultural façade of Mauritius.

Quentin, a French-Polish model living the island life and making it big in the Mauritian fashion industry. With light brown hair, pale brown eyes and a sporty surfer look, well, he perfectly fits in the picture.

Poonam, a mauritian model with long black waves and gorgeous typical indian traits who is well known locally; Phoebe, a sweet looking model with a sun-kissed brown hair, originally from Zimbabwe but now living in Mauritius.

Widely known as the guy featuring in INNA’s music video, Olivier topped it off with his short curly locks and dreamy green eyes which basically make him the epitome of summer.

Game. Set. Match. And Snap!

This season’s photo shoot captured the new summer trends with a serious focus on popular beach looks. From clothing lines like Zara, Bershka, Trafaluc to Pull & Bear, summer is looking hotter than ever before!

Most of the day was spent looking for the best shots, changing between clothes and occasional mini breaks. With a motivated and laid back bunch, everything went as planned.

Starting from posing in summer to casual chic & basic looks in the villa, we ended with a perfect boho look at the beach where Mother Nature was in our favor, and we caught the perfect sunset.

Take a peek behind the curtains! This behind the scenes video shot by our videographer gives you a glimpse of a fashion photo shoot à la Mataora. In other words, right this way for a quick look of fashion heaven!

A special thanks to all the amazing people who helped make this collection look even more stylish:

Makeup artist and Hair Stylist – Hans T.

Art director – Mike M. & Sterenza A.

Stylists – Sterenza A. & Gloria M.

Models: Quentin , Phoebe, Olivier, Poonam

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